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Double Helix

Naomi Klein: ‘Trump is an idiot, but don’t underestimate how good he is at that’

    Published by admin on Tue, 30/05/2017 - 14:57

    The fact that Naomi Klein predicted the forces that explain the rise to power of Donald Trump gives her no pleasure at all. It is 17 years since Klein, then aged 30, published her first book, No Logo – a seductive rage against the branding of public life by globalising corporations – and made herself, in the words of the New Yorker, “the most visible and influential figure on the American left” almost overnight. She ended the book with what sounded then like “this crazy idea that you could become your own personal global brand”...